Cookie and Storage Notice
Effective date: 29 May 2026
This notice explains the cookies and browser storage used by the Assistify chat widget (the embeddable chat that shows Aiva, the AI assistant). It covers what is stored, why, and for how long.
How the widget works by default
The chat widget sets one first-party cookie that holds a chat identifier. This identifier links your messages to your conversation, keeps the chat consistent as you move between pages, and lets the chat bring back your earlier conversation when you return later. It is a strictly necessary functional cookie for the chat service you chose to use; it is not used for advertising or cross-site tracking.
Because it is strictly necessary for the chat, it is set by default, the same way other live-chat tools work. The website that embeds the chat is responsible for telling you about it in its own cookie or privacy information and, where its rules require, for obtaining your consent.
Cookies and storage items
| Name or type | Storage mechanism | Purpose | Duration | Classification |
|---|---|---|---|---|
| Chat identifier | First-party cookie, mirrored in local storage | Links your messages to your conversation, keeps the chat consistent across pages, and brings back your earlier conversation on a later visit | Up to 6 months, renewed on each return visit | Strictly necessary |
| Sound preference | Local storage | Remembers whether you turned chat sounds on or off | Until cleared | Functional |
| Message drafts | Local storage | Keeps a message you have typed but not yet sent, so you do not lose it | Until cleared or the message is sent | Functional |
| Recent emoji | Local storage | Remembers emoji you used recently for quicker reuse | Until cleared | Functional |
Notes on the table:
- Strictly necessary items are required for the chat to work and do not need consent.
- Functional items make the chat nicer to use. They are not used for tracking, and they are written only after you actually interact with the chat (for example, send a message), never just for loading the page.
Opting out of the persistent identifier
If you would rather the chat did not recognise you on a later visit, you can opt out. When the website you are on provides a consent signal that declines storage, or when the website turns off the persistent identifier through the widget's own control, the widget does not keep the cookie. It falls back to a session-only identifier that lasts for your current visit and is gone when you close the tab. The chat still works fully; it just will not bring back your earlier conversation next time.
You can also clear cookies and local storage in your browser at any time to remove stored items.
The chat works either way
To be clear: whether or not the persistent identifier is kept, the chat is fully usable for your current visit. The persistent identifier only adds the ability to recognise you and restore your conversation on a later visit.
More information
For what the chat collects and how it is used, see the Chat Privacy Notice. For how Assistify handles data generally, including cookies on the assistify.chat marketing site, see the Assistify Privacy Policy.